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Mobile

Why luxury brands should give apps a second look as the pandemic subsides

June 19, 2020

Chanel's app lets consumers shop the look. Image credit: Chanel Chanel's app lets consumers shop the look. Image credit: Chanel

 

By Dianna Dilworth

The COVID-19 pandemic has caused the pace of digital growth to accelerate and now might be the time for brands and retailers that do not have a mobile app to consider building one.

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  1. Cartier celebrates 20 years of Women’s Initiative
  2. BMW Group to host Concorso d'Eleganza Villa d'Este 2026
  3. Mulberry to resume ready-to-wear with new creative director
  4. Stone Island pays homage to Naples with ‘A Sopres’ docu-film
  5. Disruption is focus of FT Business of Luxury Summit May 20-22
  6. Swarovski, Ariana Grande release sophomore capsule collection
  7. Longchamp, France’s Shapers Club form artisanal connection
  8. Chaumet expands environmental efforts with WWF France partnership
  9. Ralph Lauren strengthens ESG strategy, sets 2030 targets
  10. Audemars Piguet brings AP House concept to Miami Beach
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