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Food and beverage

Why water is not just water when it is Chanel

July 20, 2021

A bottle of water averages around $2.50. Yet, here is why Chanel’s No.5 L’Eau was $75 — and why that was too little. Image credit: Chanel's Weibo A bottle of water averages around $2.50. Yet, here is why Chanel’s No.5 L’Eau was $75 — and why that was too little. Image credit: Chanel's Weibo

 

By Daniel Langer

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  1. New De Beers release details waning diamond demand in China
  2. Is it time to reinvigorate your marketing agenda with a heritage strategy?
  3. Consumer purchase intent climbing, per latest Saks Luxury Pulse survey
  4. Nearing 2025, Mercedes-Benz ramps up 'digital-first' production
  5. Cunard casts three-year partnership with British Film Institute
  6. Rebag rolls out new consignment offering
  7. Gucci crowned for circularity at CNMI Sustainable Fashion Awards 2023
  8. Timo Resch appointed president, CEO of Porsche Cars North America
  9. Kohler, creative director Samuel Ross unveil new faucet design
  10. Subscribe now: Full access to 90,000+ articles, reports, videos and images
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