Luxury Daily
World’s leading luxury business publication
July 26, 2021
  1. Shopper psyches shifting post-pandemic behaviors: Kantar
  2. Sephora introduces new Clean + Positive Planet seal
  3. LVMH sets first half record, revenue up 56pc
  4. TikTok serves more engaging, relevant ads than other platforms
  5. Day’s wrap: LVMH, NYFW, Cartier, Lexus and Dolce & Gabbana
  6. What brands need to know about China’s patriotic perfume boom
  7. British fashion lacks inclusivity, diversity: report
  8. Balenciaga, Coty, Amazon Luxury and Fairmont
  9. What Netflix video games might mean for luxury marketing
  10. EU high court to rule on whether Amazon liable for listing, stocking and delivering infringing items sold by merchants on its platform
The News and Intelligence You Need on Luxury

Subscribe now to get full access for less than $1 per day

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Food and beverage

Why water is not just water when it is Chanel

July 20, 2021

A bottle of water averages around $2.50. Yet, here is why Chanel’s No.5 L’Eau was $75 — and why that was too little. Image credit: Chanel's Weibo A bottle of water averages around $2.50. Yet, here is why Chanel’s No.5 L’Eau was $75 — and why that was too little. Image credit: Chanel's Weibo

 

By Daniel Langer

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Shopper psyches shifting post-pandemic behaviors: Kantar
  2. Sephora introduces new Clean + Positive Planet seal
  3. LVMH sets first half record, revenue up 56pc
  4. TikTok serves more engaging, relevant ads than other platforms
  5. Day’s wrap: LVMH, NYFW, Cartier, Lexus and Dolce & Gabbana
  6. What brands need to know about China’s patriotic perfume boom
  7. British fashion lacks inclusivity, diversity: report
  8. Balenciaga, Coty, Amazon Luxury and Fairmont
  9. What Netflix video games might mean for luxury marketing
  10. EU high court to rule on whether Amazon liable for listing, stocking and delivering infringing items sold by merchants on its platform
VIDEOS
More Videos

MORE IN Food and beverage
LVMH sets first half record, revenue up 56pc
LVMH brands help celebrate NBA champion Milwaukee Bucks
Why water is not just water when it is Chanel
Estée Lauder Cos. promotes Sue Fox to president of UK, Ireland
Moët Hennessy, Campari Group invest in ecommerce
Bentley, The Macallan unite on sustainability-centered partnership



RECENT ARTICLES
Day’s wrap: LVMH, NYFW, Cartier, Lexus and Dolce & Gabbana
Dolce & Gabbana launches NFT collection
Cartier sponsors Venice Film Festival

LVMH sets first half record, revenue up 56pc
CFDA, IMG release NYFW schedule
Shopper psyches shifting post-pandemic behaviors: Kantar