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Marketing

Will brands need to reposition post-pandemic?

May 4, 2020

Hermès has consistently positioned itself as a purveyor of high-quality goods, maintaining an all-weather brand persona. Image credit: Hermès French fashion and leather goods giant Hermès has consistently positioned itself as a purveyor of high-quality goods, maintaining an all-weather brand persona. Image credit: Hermès

 

By Ana Andjelic

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