Luxury Daily
The authority in luxury news.
Jan. 17, 2026
  1. Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’
  2. Off the Cuff: A Q&A with Virtuoso's Jennifer Campbell
  3. Actress Demi Moore joins Kérastase as global brand ambassador
  4. Bugatti, Lego Group release two new models
  5. Ralph Lauren seats new board member
  6. Estée Lauder adds actress Daisy Edgar-Jones to ambassador network
  7. Rolex Testimonees grace brand-first docuseries
  8. Louis Vuitton presents 2025 Australian Grand Prix trophy trunk
  9. Fendi launches Lunar New Year pop-up in Shanghai
  10. Audemars Piguet goes global with new boutique concept
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Apparel and accessories

Will Chinese consumers forgive Dior?

October 25, 2019

Perhaps the most important aspect of Dior’s bounce-back strategy was a component that was not specific to the crisis alone, but dependent on the brand’s long term commitment to the Chinese market. Image credit: Shutterstock Perhaps the most important aspect of Dior’s bounce-back strategy was a component that was not specific to the crisis alone, but dependent on the brand’s long term commitment to the Chinese market. Image credit: Shutterstock

 

By Zhuoxuan Peng

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’
  2. Off the Cuff: A Q&A with Virtuoso's Jennifer Campbell
  3. Actress Demi Moore joins Kérastase as global brand ambassador
  4. Bugatti, Lego Group release two new models
  5. Ralph Lauren seats new board member
  6. Estée Lauder adds actress Daisy Edgar-Jones to ambassador network
  7. Rolex Testimonees grace brand-first docuseries
  8. Louis Vuitton presents 2025 Australian Grand Prix trophy trunk
  9. Fendi launches Lunar New Year pop-up in Shanghai
  10. Audemars Piguet goes global with new boutique concept
VIDEOS
More Videos

MORE IN Apparel and accessories
Ralph Lauren seats new board member
Fendi launches Lunar New Year pop-up in Shanghai
Model Sean O’Pry carries latest chapter of ‘Stuart Weitzman New York’
Diesel confirms next CEO
Louis Vuitton marks monogram anniversary with NYC pop-up
Dior introduces actor Josh O’Connor as newest ambassador



RECENT ARTICLES
Patrón takes over as official tequila sponsor of Grammy Awards
Actress Demi Moore joins Kérastase as global brand ambassador
Ralph Lauren seats new board member

Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’
Off the Cuff: A Q&A with Virtuoso’s Jennifer Campbell
Google to power AI-native purchases