Travel and hospitality
April 24, 2023
A new campaign encourages world travelers to embrace the dents, scratches, lines and bruises that their suitcases may accumulate along the way. Image credit: Rimowa
By Amirah Keaton
In an age of quick-turn trend cycles, selling longevity is no small feat – LVMH-owned German luggage brand Rimowa’s latest storytelling exercise sets out to do just that.
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