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Fragrance and personal care

Beauty retail competition heightens as YouCam arms smaller brands with AR

March 4, 2019

AR plays a major role in how consumers shop. Image credit: Lancome

 

By Brielle Jaekel

Augmented reality provider Perfect Corp. is expanding its suite of YouCam offerings for retailers and brands to include in-store AR solutions, attracting them with the potential for reduced customer returns and increased purchases.

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  1. Moschino allows consumers to shop the runway during live-stream
  2. Kering, in transparency move, goes for 100pc traceable organic cotton
  3. Michael Kors launches WeChat platform to enhance shopping experience in Asia
  4. Mercedes introduces electric bike collection
  5. Chloé fetes iconic anniversary collection via video series
  6. Introducing Luxury Women to Watch 2023
  7. Luxury Unfiltered: Why traditional management is killing luxury as an asset class
  8. Waldorf Astoria Goa to open in 2030
  9. Missoni pays homage to founders, Brazil with charity auction
  10. Instagram acts as moisturizer to preserve Facebook's appeal: L2
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