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Commerce

Zegna hypes ecommerce debut with exclusive two-day preview

December 8, 2010

Zegna's ecommerce Web site

 

By Peter Finocchiaro

Italian apparel brand Zegna is generating excitement for its first ecommerce platform while building a database via a two-day sneak preview available exclusively to consumers who sign up for the brand’s email alerts.

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  1. Luxury Unfiltered: The Q1 number luxury will celebrate is the one that should worry it most
  2. Burberry leans on poolside nostalgia for high summer 2026
  3. Mercedes-Benz prepares bespoke S-Class model for 2026 Masters
  4. Luxury Daily is evolving.
  5. The Langham Shanghai restaurant earns second Michelin star
  6. Culture is luxury’s next competitive edge
  7. World Diamond Day celebrated in 50+ countries
  8. Saint Laurent spotlights signatures in ‘Tangerine Temptation’
  9. Louis Vuitton bets big on Yayoi Kusama, begetting multichannel magic
  10. Named global ambassador, Priyanka Chopra Jonas shares creative perspective with Bentley
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