Mobile
April 6, 2011
By Elizabeth Zelesny
Luxury Swiss watchmaker Zenith is taking its digital marketing strategy to the next level by incorporating mobile augmented reality in its iPhone application showcasing the brand's watch collections.
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","iv":"e383533fba8396b16211ae4bb1165de1","s":"570bb39abb39bc65"}
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