Multichannel
March 28, 2011
By Rachel Lamb
Automaker Porsche is attempting to reinvent the way U.S. customers see its vehicles with the launch of the multichannel “Engineering Magic. Every day” campaign that uses real Porsche customers to share their stories.
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k7eRzqzmr63L\/76sT\/tCukgx39JAbCfx\/7D9qPvd4oKLsJac3o4cI0MftMv0GArQWA+OIX6M7aBrtGJgn60E8KezlX45m2KAGpU5mC18qiwXpuj7JR9ciWX3d94anlzlCvCdVQeZhyXkuRX4DNz1RGZsApXmMfGpK3f1\/\/YUviPge4YR9XQm6fcvSlnDhTTl5E7+vSDgOJNGtrT50XSgowqK3kVZtBFYj6BNp+Y\/oUPpSm\/8OkK0dTT+3ZKLpObDAqTzw7VN74wervsOpC2dOLxyMog6a4Cz\/hMwnvwtjISLDRyCnIDbs47MSLCrZ7yDJqyuGpx\/arFiJFBEB0uvM0JfKPLzwwsvf7IoGYaow4BXeBTGZ+QI0YW1O\/uqMTz7djvwEB4kedw+\/JsvYgluom1gHSyD39v3w7hsVP6uX8u7qontmMrr8Z4jRNFdPu8XifYDJ4xYKzcfIgLegHhfLFGgt0IDXdIh4k1B51KaZuQH36ASa9vRlOVsl2vjANqoC9CsSuVRfSw8NBhsIctI2TVwddhXsWtPjbsf7DlJuMUzkWrw2nJeqqLafOyUT\/jN1cZvvSuAf6+VW5kLCODFF5bnAA4d6gwp1LtqkTNJCZV9LSdBvPuATyEUsQ6c\/ivHPhVVUpgaO9eLbIexpHDTNpxGf1kvSbdI8+5sCJv+jnvICE2nr2dVW8gzuSCl93Gzg3QEqF0LR27jtAmCxPSvCXRlVsr69+\/DhyqCxzkDWrYyg0V\/BMDKd2T+9qfk\/vn1I22wgngvMqbN7BjNR9LDXqtQsZFG0LRPDz3Qfb1Qa4YkZgLn\/ZO3Q2bmFBS7Qhrk6mRUgKGv363WjrA2IBwBc+hmQRydYRTYnTeFZ8kXOE33XyreX25tjFrKi3cSOHKhOzg9WBidumzKZc6GnF3KL+Jbb25JbXHLM\/L2KDkB9Uhb\/HKztn9XN1UYwOxiqxKVCRR2v2\/ma3o\/Msyg7if0xxjnjMZ15pBjRXAbuU\/70yEg2KxaBruWGefza7a3f0rzDcoSwNxfNwCZ4gzM93BWVLQeFPLFSP7gWCDGdpsqgqy1qopBNHk+mq9+Hhct13LZx9\/QZvbvlylZ0wv6iH5E0s3s3P2fN1UyTNcqLlVedG9qz\/2AgYIRc777Z25XhesSWTrh5PDjdHe3ilW2VaeoBObVDoejvQ+vmV2XF8dQDVE21ApP7Lf9LUkQamoVowKYz04zSxmtfNjCcGt1BP4DjkR8Ukl61H\/eUjh+P5AXIjhhRHan72DUQXxYa+WLmG5i2OGHVWkbyMYHxYU2Av5e0tpuU5OnYulM5+Vy8Mv4ImoWtMU+8ni2FIDtSltJ2h9vmkh4d+6G+8c9PjaCFUTYKDsjXRYByatyKt40TUhtDZf8mSz7vET6S8XMKLqitRYL8ZO1Tanc+aFzMZU0fkLVRj4LtRwyYUYpyPa762x9W\/wTpdDP\/EmGg93Ilw1\/lZr0aVPr1oQcI5JRYPF52twXypWb\/tkF7TilqhnVKXU5fIU5dKPkClD9b6gnY70XCUk0JT9V8iZt9y8\/uL4IzffzOqBVl0L3aBf2HHR5o6HBiXuBDg9r199mj7HkPAalnbuamEs+UfiXGcL21PRQgoRiGFB9h5nefVoggg\/1XC1bfaAdSO6LmaCOtE+9ViQq5zM1UTi+W7JwTlybUarIesFGi5K1C7G6dgYRvotdF702dol\/YM2p2oex8t0UmIeaSKUQLb1vflGkRnmI20LzT9kAwKqBkinKd2jXciKPaShyJO1HuOJm4nT7HYBVrBo76SqbM+6pWY5Ue2F8nWtd41TU509jkw43q0rkjQe7jM0z0Rsg5eWT18vIgAsw+aukh3SjsV1LVHgQf6hHKTzmRx72Jks1H+TPk3VifgqggXzmWw\/0UNIKthJ8m9IozoiLgTxcPtjPSMhJRmAumgcNxF3EUvwqfzuMMMnQbfqWqh+vriZ7Qm4EEPS3vT5UOGCXeR9NVaDJ+xtKXlndbN6D6CKbRXUTfFv3Wi8AKFtbEl+7M1LCNfqDRBYpaaFSNhknRR3CnOLNZ+bMWKEWBXTtSQfjdX27D4GvVz0m0WTbPTD3zTfOeoDIAxrtQU\/rPd83BOsxuJQHFu7ER\/eD\/VeJQaV5LDRp96K2bLl6sajyrJzQ2Q7P4Ft8s9mtEAo2vvJ7Di3zOqMl\/nmboMfB+GiqpFumbRKASXVLE4qMY85rq12oiI0Zyo8WMdRlBKqHQldD4p\/HYSBihKfDRxQOWbzj2\/9AFTYzouuMlcuy8fcaxy\/mKxD57CjgtfTaH95763w7PgTIKPp\/\/QrzqUAav9XgLrkX6WXkQsKToyVmkVgABTrzjubxlZPBMYFLqMSIfy\/1gzrvoufXRwX2zuLVsABVyjRdLvqI+qZ1\/TIHOLPKaDwU0PH9md4FKZ7aQkEErMYaXK4hyERjb855ZpTQjefnVgBy+l16d+ezpd3G5OBL8nrAQRd21Cw5nrN7Bvy6ay+JDPnKI1vhCB0ZP8NkWesDwhoWUKzuRZRn0Ig+1\/3ZM06kbKJOs\/nvbpEtwU5RU0ebR6U+4\/9yQit0OiA79GX4mfCBVxpYaQ4IG\/RxQQD7dVBZVJL7hILmxZoJh7dPmvj+IprYwsqflinRno+YF6avmAiK+7EqNIQYvuWCC1SCh2G03Ns0fZ2TI5KPCkGE\/BF0LDDWhRwmv5ZckqtIBStO1+hLaQ3UORn6SVtMZSWTpCkAwZiprYBV4uYRuy4Zv5JVlzfAoAmp12TERvsscMULAZPcWcD2D4vp0k3JhC1F5RJEa77Yai7Oj2i4nID0PQCVCrpLnmGx\/i1wzN9OM76YuEr4nSgPGM2X7G3HteAru0AoGnc+zbmUguJ3qso16Cugys8k0ZK8Lr57EgwjjqMgZp2K\/Edh1kIAuqOElOFQwGsN1ql3ZuVU6EUQXB+Lo2j\/gAOAwmrzhWTWBbwr6Yvwr\/Aeutai1GkCpl3a1sj79boKiX6sg75tVkLvrXpcXUmXKrSRVsSElGgZRSSTkIrEQmgeYn24rnLjjuh8xnf0\/P4vg5jxR97Qh3Yr7+W4NQUuw6SPebDtR\/z+FU1Jc9WloDfBw0hKxcpaXe5bfruFI2pKq2D\/iV0zzFqi6zLKorhJ35\/0EBsJBL3Npflb7uimY6ElI5hiboR+if\/fJEZxwirl5o9Q88\/5l3JtJCxaFM9x3gMWzDVPMesq\/D+I8fakMkju6oJIRu8wnE97fxbf6cCmvhG15CO5NNblLduvw5v5e3N2QgmDzlLUlBm6rt7MygfU6Cc7IZvYNIn+EZba2LS0rDqgKjtmq6IWZwgccV4pJlFnMKl9OkZqKbdRDHUe5jVxfWH5aH0UOO7oswJoa8lxH\/hqxBEP2kpRyrnGluUq7zeulqKODemXBsAzfO8W00MhRXwXVszCx\/GRRWxWKVCjMocwWir\/fywT9+Bd92soge3wSbt0TRQeFRIOQln0BVQoXBCPsfjo944q7t06vBCnCHH6MmDPk3whbg75D1cwCAPicxVLr+dTCijYBFYeWNI\/429JPKwFd6\/kvCkdSiD7W8XJul6LVy3DM2ZnnKekVMvVe1Fzhlz39bBrpXdY4oeP6XMfvRC1q+xwqCoXnv7XLFZM6AiAtNwp2tYHkrAsJmv\/r5sS1bqerh4P\/OGYsxDMB1AwIAbO2Ca50pGA6\/Xach75maQ6oU\/jyw1Ebs76qZ0sLjozzoPviFslBB2lu0vysIuG8dEdtMwsKJXxQhdWDE+tLRjd2x7ZPVLPWg3DyhYKy\/aAi2TsCaSuiOWy6Ca1FR8oeuN763YJG4o3ROAkTykNLGLVSjy4mIYAx0gMq4pgaDzwL1nxOQSS6qPw00PuphvdTjr9ExtkMOx3iSnBWvRzX1ZjSEbaj0R0P0oWxAFdW8YDmFbRGljR+9ByqXcjCHCJgbMRGb4doycN+uYFFZZhR2kqRYlfo3o4KH5mCcgd+FWE2xWoSSM2Bci967aemg1T0pIg+9s36TSNkULXZQS2mfld02f+Yg60dDq7CDiJcXDLM5uncyLXHAy0wOy\/QY3bHFWCV8J4i4mZRzl+rRyvN0mRvPBfFyz9J4CFU1bs8wTDNVOg2i\/vH14ng9shRhMr09PW0lcdt3CY4dOGDs6NujNdxkHKESXAOMEEcBX\/\/ZiI2Wt5FdTV1yntT2CHpxp5xEwrY4AgTLklUJHOIe9aTqeN3536DSddZsFaIMqJwSx0JbalP1BwzN69u7vwDf6Gfu5wKIn09aPWZMZ69QGE\/Vx4b3YGR0X1De3P\/S8BG2tnyxBHf0m3K\/81eS86TOuJr6IrnlYczvqWDXK7qVZKi1e1DW4t4U8FX7XhKnqwDk1N2fZmPL3dACxxm9yROUlD1ivIySDKPd7tjiNQTfaE4shfsKFdD3P9j7zFrmoPO49ZCDBC6g+dc8IImznJfdvDiiBfXXd1repiGfFJS2zU6DkadZn84pFc6DohFzFuRY8AB794eULfFAHKDNYBbR+FfcnJLhvONesMFhB2e2gWxRbr96KYZseY80z6e4kw","iv":"933d435e345a951acb83f2aa212780e1","s":"7e4aff31ed45b051"}
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