Mobile
May 5, 2011
By Rachel Lamb
Barneys New York is joining the ranks of luxury department stores such as Bergdorf Goodman, Bloomingdale’s and Neiman Marcus that are using QR codes to engage consumers and drive in-store or mobile traffic.
{"ct":"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","iv":"f79df214f470c3f45e1738eca058f8bd","s":"ff263beb5237b278"}
Share your thoughts. Click here