Multichannel
December 27, 2010
By Rachel Lamb
Augmented reality presents unique opportunities for luxury brands that want to take their digital marketing strategies to the next level, according to experts.
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ccV9FPqzLiGPBewiMPscyw+DMHxXryatl0A\/1CW0L2jpIDT0yLxeFiFLNUOEoG311rbkj9kVqDofFTlAYE0Ub9Wc+zqziQDO1t\/BQm3jrZV93ozZyAmO0AA5cTbZNIQPEbUOXNRqyyn29JO9CaxMProdJOoUQkSjE1drS11yIPcXzSZkJX1D0E38TUMITNKVdvYcZU\/yeCJUqbW5V7qNwW05NpDVmSaBkmHI3apFXlumjI0pvh9JmWe1DeQNOg\/BLb6BhZ0EzSwLsh+Wde8aJCVmtxT5NOtNYDFRTsdw3chSnXIln41RQMw2ckhU2XScoMd4eQKAvxlLECacLZHXYUVczG\/rvTxgyWjuGQQknRkvLzWWO9H1NnkZJQRTYwdv2FtH6Y4OiQ0EsuRRbANrDtKGcNzSEdgHL73\/N\/PCghFkBxc4Alb9PzCYky8eMr6qgirhXk6dD0wM1o7ytQoNFOfS6vmuase7NhgAaeQk7X4ygFWX9iMjFOaobcbYSYD0wRk07VEnSlP\/ZTPc9b5kBUPuzfalYREUZx+E4p19HFb+aJXi6w0dhx9iQbV1pNZqlqSoWNuuFiYDL8JWi3vGoo7iB8tWmpevrC02ZmzojBMrSn6XNomWRmc\/\/yv0BvCsgGzgj+KhTOmrHY3azijEHHb35J7VzjKnjzgkjZNp1vVJgLv9bJALuW05zfegFsLhQ5VjKB+WrD1BmEmc0Nb6gJ\/pEpKytzCwcJeYbtxuy3REFhFeTU\/fB4Vjb1M+xvbf8eu4O1xGQPFhIhXEr0TjxrxLZ5s73T+Uqa2R8phOhb+K6rmIb1ciXa\/1\/qbNBqHf2Caqnm0Pejt4mBop5UYRYL\/JQsUxMRb26QEz6Tp55oNVOyckNY6q8dypVTwTi8+jrFdZtygY8hNrKlvqxHFE2llsDcjDd66w3onwXSIB3JCdAYb3VKGca8Ot2Rs1Q5bIGFMVMxlwdMtv8rFiBPCTXo+YHJKrfJCzYqjHuiXoA9M90BK2WOtG8aOySQPXsh8gk45o5bcFrZKy2q7X9ammVCyYdJgR7yftpWcw8HwEtIVVGx5+8g\/ka9RPXw\/cJvUvpxdOjeSC9piDyoapWmAh7NB03YLAOvBnJcdN6Ff085wVm4ORUa8BAtVwNvVE46IMFU8ba4XXrDLOdn5LqFfPQPWnXGIW6jnMnT5uyDgppm+Fid\/hhn+u2Hs0Q+GVvF252IXGqXoJJJom02kx8Tfcku\/DJ3kcPX2UFz778eclqk3KrV8BuzxrfNRhjTq3SXF5kZw79uqI47iBnaIGb8uSBWnnMyQe2WL34v\/MX6AMXiE3ZPRZQ0fV0Yz+KRtMns2w0r0twdTGCGX\/qF0\/sI5AQ5uHFDyn1lhsHkI6KfGo1ViSa\/5YbIUVHXkuirFHW5kYBI983lkRj10bbCcHTJ5QwdZyNFU\/TwyBTpxNh5KMF+KOuBq4oHLpwT3EdkDt9NSkaVxArT5\/UAF2DslRpp09FLWe8njSTpcss8kjTPCIBzNDaP558EpCWM2Ym3Kbk8xo1p8+9OWPRcijUtCMOnjqyqlbnUpNC68qkluaLKllXYj+XR8Vn9hrGKNQzKQv97nKLMPT9R3jZldXF5vETr3tIYEEq\/Ynzs6CjjjG5mQgzw5EEM5\/aeZxWkvJbZFZu2Rjoa1QRAOfhhJyHAxOheLA\/IDdu4hxcDdiYofL1wg65fxVcqk2uvpS+ZM9cJt+DUnjYWz1kabKJCQJtONxPN9UsTnYlzrmIIb6f0xwpJSSErjBRbF\/8\/PZOf2AVBYN\/m88IaAFPF+HykUnAlWNDyYSOHmrBXOzDh4ue6\/yc31nthNjFQH\/nWfizNm5qLjNGS3mlAcQ7v7tDxoq3Stk9grIlqJ631EZjpFz9jaoEAtlDzcgchW1pxFyhWA5wxwqSlTYzZAaPqQ1coFXP8gQL4prqyQpS8vAKMfjF9IP6+cK0MVrOqrCcpJKSbRdWCFhgYJiNU981pusVQrZT4ugLuERYmj4+Cy+Z9nhhjXWFgBOP1aelbEU6Gw3cCJwZIYJcT79pkDNdEwE1CerzgUwcBHHm+YtLbokJ3ohnWKUKyNCr172yKLF5AY8SdHXCK805B40wMmQGqad2MccwQAbJHL3dfFswdfdG7DnFQEq\/Y3GVSx8ftvhaHVCsmmBy99bv2ayGURLYJ8mYNDwGFXl2kz2HF\/Y4OKtghyEUtwwmvAtVwQFwcrFg8TFsTcvWhUFneXTBKSzs51I6Az+TBnWKMreqSmbgTh1aw6GYLoVcUGDSAJxWgbQZJWfOxff+KsJq7qyMjNWPmes4f+Wwt5YAUS2oivAbAoyAhOtAgAAObqMlU1abuq795JPhNp5EcKcqWJz\/rcYmP4fcsvkMIUJUfL9pfbzB10HLSeFvQElMvj85jOkhxnXquFStl31wxr9SkCW5e57iCzp0BOzNI86ZOla\/kko5tVsDnB8yURo2IGOzLw672ZsrVWDfSKcMzHoIojIZFE3VvuAHBu10MXEo\/\/a\/KoqHTcysoQawFVppTFZgKCfKRDU05q8VmkR3HN+S7hfiKar7X1JDlhePPR9JwtOIIWr777YICAVuHJ7sPy\/I+z7cgucQhN1zkKZWl6I8y6zkc5E0I503OLYkZjwMTWLFtOSAdXfbShY4XHuK8OfzuGz5GBYXdfvGrlrF\/yBSSZ0Ujh0aEh+kv7mXqqAi6soaOfUemN6FQGwjKaVYtSZ+O9aTvz\/L1vCPDolz5Af87Ojn+TAVYcfRzaU0zzmw3hDRG1NzqyUcQ4pZY+gHUo9cs0qeqj9DwXfwcpLAOmDvSfyC0st4wHCEvpiELIdfwnb3tkWSyt3OgfgbqoVQMaoQHCK\/yYnN+O4JLmZ9kkleJC9yMf0y+fsO0MDRcmhzLyuejQRZ1w8fvGrdgJ33S9\/51DsRo9\/N8g5XoH6mjJdcgSpokqbfUqRnzIXBrWIPvAsZ1p1kcFfFwvCQ8+xxS4DGbGcjRPeG3febw1A5ZyYLgLnws2Oz0YBU4dc8n4xCp9jGEdL9st7gwfkYUrku\/POceRYrTFLbrvvrd1qkIrEmlGPTwvv97J\/whiwr792nFpZy1pSBFgXOKuxV53hbzDBJqh1m\/1sy7iPRcE3JLZ8i5r9rvpcqMNCqcbk0Tj1CFoElKMjpBsqUQG9nghkavVxisWamJ\/DHpHLPA9Y0dQFsuCLK4sr9RA3JeJ2Uw1hY5mc9e7k873Fy6x1vud3i0EOlowS4upBsaYNPF4zI3gdy\/QDSMqMV9JrcCqihuWBzEm7vOVgKYggXNnaca5qv359XGxvysNyrnd+ReX5irNPGjjKJMpLYL\/AiEvAbTF2nsU+JD6Qg47FoFq\/DHNka++Lfr3kVF0zSNstr8zNVAAGDGS6kee9PdXRPaEQheaV6Ljs31Iv9utJEZZYmtbg6ikVuWpUXHBYJ\/aoV\/26sVnIudUGP\/6pbm4TsTmlluLRvKxouM\/YJoxnteOaMnPPyvho3oDaOHjFKciyohI+fhxfgJ6w+pAFcohv2vBvCNmdhLMRpd3BLRlBb3tNd9Z8tK4Yx4K\/45LViylUfB7E6U3dM9OigUNyk4GoOD6nzuSFK6636gjNKtjcjZLHUpD404ZvbarXz\/1+Ck6mi24\/VXUefPI7J0I3BUfYgUDQOH70b9jIT4zEoIlfTNi1Zjs3tj+OtP5GequlAHaGus0h86yTgy+CCsIIHx8Gj4FRAttH1hRMNUoOrt\/7jV9zd2sBAMK8ZKzbvGHPR\/Y7YrzSDhOO4yiYCnQxfE51ClKzpJUccCyl3VKuPpstrZJxr8jN8766SjOobwlLPaLetaY55n8Gd0VveudNanZg3RTMBozseNWLYdSjLB94LFNpcY+cwdMofZskKw3Uk8lM7MqXes9SOMN+32T8IRYAt+TeJCRltp9lXR3WcF0GQEqvbUE4jyWC37shgkBTY5X6OAe51azRvdBIZMpWhj2LsnbRnAwIh82x1bWLkf9drI5DUAoN+DxxtEwb6g016UQXplTTnP3BVs4wiYe0Zd4SzgmB0yK0uJqm92yK+Nr4mjadaj8XVFTkqHFKIqJn9Qpd34oMwejpRSmc7uA+yBAjwAgHR0TcZy6g26pFZ5UWhvv2LdJpQPgy6ITk7HiMwr4oVYwZ3uvUSowBldIbSp9TUgUdRGJ8Ep+dQQihZx132v66+NV\/ugFo7yVdP1WtYfZF9LI5CBO6ZMGnLTqdxygIX8ouHbgKQb6pDL\/uY5MdZWDhqdS1YXBDW28f8kjjdubi13gnr67V4xpwLvjpHlblW+sY7Ke9Onq15XJqEspKaILqL+PKoDYetAjv+Q\/OM+hdpp3V3+h05FEVxpMhOU+AAhj0mPZBGCeTm+tB4UqOxwzf4NnlV5N8ql8nbM91XBIqZHZf7kqiBb7eDnt\/kMDd3+pqmKaDb5vQWHClrdLYV\/zjILNr7npsQG8ZgqVnqQiyxRTWfiOYIhl9OzRTVMV6\/nuCr+Nnr90a327anzv1Lc3N0qIaITLEJX9mFA9cFumGoueFf3YKtx\/PaqlS7aerGqxE39FgkPtikZSdJTIkj+\/X5DVHHBV874lXqMQ1QyrqxPDgPKhyL+k6op9pzUkr6ZsDrdwF9kjOxshJ5pluTH2n1wlA9zB18+s6ydcCYPBiU96nms67Lw8I\/rAAnga9eGcqQHeRaVKi5gMLps9P7mU\/HL2cw9vUsq8cDF\/s\/eSg2KmoaGO0vedSrvAS1PKmFaSR56X9sL3YS7bIp9c\/e3Nh\/4BUqLBX74zry\/kGSnvf+rDb\/yhUZqZpi4TjwNVHJWGnuaGyiySojuaccHibNWdX9MLsPIm6uItU2vGWx+T3l5zZzFd+r7mVDMWPurFLh5UK8xCssqrqvVUoM+FAfBjd\/tLIVuhz4\/edyACmuFYT2ETpgDIpe5I9cKpf4cfhOBA6rreswtmdeSa3tvOWzU1eMiE2fRf64TbYvRgXlqPulsBU+4zQKQ92\/bJbosrkP0X6nQhtCdxlSiQlGEdBV9Q+Zuj+f26EsxkkqkHrfSwLgoER02d\/0xEWjE1zmZ\/KYax\/+1RQjCSN7vLOGKBFX0mcCg195rulkQIdkcml0rDDs17ZIZrwTe+jipbzETShNuyJvzUKk+9FkK6oZuhj7B3vFH\/BLGjeU9tKQF2bfpGazOaJ7M34Al1xYrYMkAqnUy34H3KLtNsC8wtdgvg6wuCEMJ0\/Fh6gfh9NaQRmfRFJ9JtSfedNp8VSMkif5CNpy4tNqcE6MDIR51Ku8ALgnYuvLxtXq6hP2bnFIhkfK3SkVS0s6mb2MhSdftE7D8Z2oqGRNuB7fsiYVfRYK5X+8xN0Jpf++umHQouYkiJkDpr+FBr\/Jd\/Lnd1j+JoOuRa5E","iv":"77a36bd3df99f9d9168621e2eb04d432","s":"33263a9ae5870ced"}
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