Marketing
March 25, 2022
For many consumers, the bricks-and-mortar experience is paramount, and some businesses feel as though they are not delivering sufficient hybrid experiences. Image credit: LVMH
By Katie Tamola
As the COVID-19 pandemic urged an immense reliance on ecommerce, many brands and retailers are still trying to determine how to effectively balance online and in-person services.
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