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Marketing

Brands cognizant of crucial need for hybrid ecommerce, in-person offerings: report

March 25, 2022

As the world reopens, the role of bricks-and-mortar retail comes back to the fore as consumers are in desperate need of social interaction. Image credit: LVMH For many consumers, the bricks-and-mortar experience is paramount, and some businesses feel as though they are not delivering sufficient hybrid experiences. Image credit: LVMH

 

By Katie Tamola

As the COVID-19 pandemic urged an immense reliance on ecommerce, many brands and retailers are still trying to determine how to effectively balance online and in-person services.

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