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June 26, 2025
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Software and technology

71pc of CMOs plan to invest more than $10M in AI through 2028: BCG

June 3, 2025

More than three-quarters of those surveyed are optimistic about the use of the controversial technology. Image credit: BCG More than three-quarters of those surveyed are optimistic about the use of the controversial technology. Image credit: BCG

 

By Zach James

Confidence in generative artificial intelligence among high-level advertising professionals is rising, according to the latest findings from Boston Consulting Group (BCG).

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  1. Printemps unveils VIP shopping suite at Haussmann flagship
  2. Hermès hosts scavenger hunt-style experience at NYC’s Pier 36
  3. Mercedes-Benz bolsters Amazon’s electric delivery fleet
  4. Moncler x Donald Glover hits stores
  5. Where are the world’s millionaires moving next?: report
  6. Saks Fifth Avenue launches collaboration with Rhode Island Commerce
  7. LVMH revenues dip 2pc in Q1
  8. Luxury Unfiltered: Is your brand still leading? The strategic wake-up call luxury cannot ignore
  9. Quarterly sales down at Versace, Jimmy Choo
  10. Luxury is about to have its McDonald’s moment
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Saks Fifth Avenue launches collaboration with Rhode Island Commerce
Where are the world’s millionaires moving next?: report
Luxury Unfiltered: Is your brand still leading? The strategic wake-up call luxury cannot ignore