Marketing
February 22, 2018
Jimmy Choo x Off-White is just one of the recent luxury streetwear collaborations. Image credit: Jimmy Choo
By Sarah Jones
Luxury shoppers are increasingly turning towards more casual styles for self-expression, according to a new report from the Boston Consulting Group and Altagamma.
{"ct":"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","iv":"f472780ca85eb862883931bbada0a54e","s":"35825b5b15a38413"}
Share your thoughts. Click here