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Jan. 1, 2026
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Automotive

85pc of recent, pending Gen Z car buyers considering luxury vehicle purchase: report

December 12, 2025

Gen Z’s preferences in the car-buying process greatly differ from those of the generations that preceded them. Image credit: Lexus Gen Z’s preferences in the car-buying process greatly differ from those of the generations that preceded them. Image credit: Lexus

 

By Zach James

Younger audiences’ interest in high-end vehicles is on the rise, according to new findings from social media platform Snapchat.

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  1. Mercedes-Benz design chief Gorden Wagener to depart
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  6. Coty turns to P&G veteran Markus Strobel for interim leadership
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