Reading between the 2010 Luxury Daily headlines shows that high-end marketers were increasingly interested in ramping up their social media strategies in 2010 and that they will continue to do so in 2011.
So here is a breakdown of what happened in the luxury marketing arena in 2010 and what we should make of it.
{"ct":"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","iv":"fc537a2fd634d71d702de21965bc03ad","s":"3344fcf3c6c5991b"}