Multichannel
June 30, 2014
East Coast Road Trip by Fairmont Hotels
By Joe McCarthy
Hotel brands are enlisting social influencers for road trips to build communities and showcase possible itineraries.
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","iv":"1862c56102051d02fd080c3fca2037de","s":"55cf72d23c284265"}
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