Multichannel
June 30, 2014
East Coast Road Trip by Fairmont Hotels
By Joe McCarthy
Hotel brands are enlisting social influencers for road trips to build communities and showcase possible itineraries.
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","iv":"5e728c0d0f87f22e9dd81d253838ce71","s":"c1418a9ffea0ca2a"}
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