Brands such as Rolex, Ralph Lauren, Salvatore Ferragamo, Mercedes-Benz, Hublot and many others have taken Monocle magazine’s mainly affluent readership into consideration when choosing to advertise in it.
Print advertising has always been a traditional method of promotion for luxury brands. However, it may seem tricky to correctly place an advertisement because the consumer has to be aware of who its target consumer is, and know them well enough to get where they will see the brand.
{"ct":"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","iv":"7976d926bffb35ad6c70614e557231d5","s":"6799bc256f1778f1"}