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Burberry targets younger market using Brooklyn Beckham, Snapchat

January 29, 2016

Brooklyn Beckham for Burberry Brit Brooklyn Beckham for Burberry Brit

 

By Staff reports

British fashion house Burberry is putting model Brooklyn Beckham at the helm of its Snapchat account to promote the Burberry Brit fragrance.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Dior goes for gold with flashy J'adore campaign
  3. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  4. Tiffany & Co. launches About Love campaign starring Beyoncé, Jay-Z
  5. Corporate water management strategies in APAC falling short, Kering-NUS report finds
  6. Dior’s ‘Lady Art’ project turns 10
  7. CFDA bans fur from New York Fashion Week
  8. Aman welcomes warmer weather with ecotourism boost
  9. Trust and transparency: The new sustainability currency for luxury
  10. Actor Justin Theroux puts The Luxury Collection’s diverse global portfolio on display
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