Fragrance and personal care
July 20, 2016
Promotional image for La Mer's Made for Pinterest effort
By Jen King
Estée Lauder Cos.’ Crème de la Mer is digitally recreating the word-of-mouth phenomenon that made its products cult favorites through a co-branded campaign.
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","iv":"99e7707a27c20dba700673961e926d22","s":"f435c7158b68a165"}
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