Internet
April 5, 2011
By Elizabeth Zelesny
Fashion house Oscar de la Renta debuted its first fragrance in 10 years via a dedicated section of its Facebook page, signaling that social media has solidified itself as a dominant promotional outlet.
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","iv":"e9ab032e96595465c19e4186cd5acc6b","s":"bc2c36bf6bb57428"}
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