Luxury Daily, May 24, 2017 – Shifting attitudes toward material goods consumption see the “good life” redefined
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| | Marketing Shifting attitudes toward material goods consumption see the “good life” redefined  |  The United States’ current political and social tensions have opened opportunities for brands that support consumer aspirations of balance, health and connections, causing challenges to arise for traditional luxury players. Entire
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| Strategy Subscribe now: $12 for 12 weeks FREE |  Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price. Entire
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| Apparel and accessories Ferragamo heralds design shift in photography series |  Italian apparel and accessories label Salvatore Ferragamo is ushering in a new era for its women’s footwear collection with an influencer initiative. Entire
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 | Retail Gen Z will only engage with branded content if it is transparent and valuable |  Contrary to some speculation on young people getting burnt out on constant advertising, new research shows that Gen Z is happy to engage with branded content so long as it is entertaining and transparent. Entire
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| Jewelry A. Lange & Söhne builds abstract framework to explore limited-edition design properties |  Richemont-owned watchmaker A. Lange & Söhne is translating a design element into film to share its aesthetic with a broader online audience. Entire
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| Marketing Key takeaways from Financial Times’ Business of Luxury Summit 2017 |  This year’s Financial Times Business of Luxury Summit May 14-16 traveled back to Europe to explore the material world of craftsmanship, manufacturer and new markets. Entire
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 | Automotive Porsche’s Liverpool pop-up shop lets customers experience brand lifestyle |  German automaker Porsche has opened its own pop-up shop, or “pop-up experience,” in Liverpool to give customers a taste of owning a Porsche vehicle. Entire
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| Real estate Douglas Elliman says “It’s Time for Elliman” in rebranding campaign FREE |  Luxury real estate agency Douglas Elliman is debuting a new cross-media promotional campaign to drive up interest in its brokerage business centered on the slogan: “It’s time for Elliman.” Entire
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| News briefs Dior, St. Regis, Estée Lauder, London and Fendi – Live news |  Luxury Daily's live news from May 23 - LVMH files Dior offer with AMF; St. Regis responds to rise in Chinese tourism with Shanghai debut; Estée Lauder leadership restructuring names new La Mer general manager; London luxury goes on botanical safari; Fendi commissions sculpture to celebrate Roman heritage. Entire
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 | News briefs Buccellati, MyTheresa, beauty brands and China – News briefs |  Today in luxury marketing - Armed jewel thieves stage daring heist on chic Paris store; New Mytheresa.com logistics center more than doubles capacity; Rebooting your mother’s beauty brands; Drivers take a back seat for China luxury carmakers. Entire
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| Columns Luxury brands best placed to take advantage of sustainable practices |  Luxury brands are leading the way in sustainable practices, but the bar is set low. They will need to adapt if they are to avoid rising costs that will inevitably accrue from increasingly scarce resources and unsafe production methods. Entire
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