Italian clothier Ermenegildo Zegna is attempting to pique consumers’ interest with a mystery microsite, Facebook posts and emails, but some experts are thinking that this confusing strategy is more slump than savvy.
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","iv":"54867c5103539f0644305dad58c04a70","s":"82cdd4b04b94452f"}