Fragrance and personal care
June 30, 2017
Jean Paul Gaultier's short video series uses the visual language of illicit scandal videos. Image credit: Jean Paul Gaultier
By Danny Parisi
French fashion label Jean Paul Gaultier is promoting its latest fragrance, Scandal, with a voyeuristic paparazzi-themed campaign on social media.
{"ct":"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","iv":"a4825622df89fc2c451574314f92c5b4","s":"6d29cd38cb471d39"}
Share your thoughts. Click here