Marketing
August 10, 2017
More brands will be embracing influencers in the near future. Image credit: Fashion and Beauty Monitor
By Danny Parisi
More than half of luxury and fashion brands expect their influencer marketing budgets to expand over the next year, legitimizing many predictions of the growing popularity of influencers.
{"ct":"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","iv":"025c7a60d3efb33e8a6061c2e9de18c4","s":"91bf1620817e06c1"}
Share your thoughts. Click here