Marketing
May 10, 2018
These affluent, working women want to be recognized by brands and desire personalization. Image credit: YouGov
By Brielle Jaekel
NEW YORK - Businesses are changing, reaching a global, wider audience with a range of consumers, which means their companies’ management needs to reflect that.
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","iv":"c00a4c29205b608bbe72235355fec78d","s":"3e3d5e48415a6826"}
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