Marketing
May 22, 2018
Kering is working with the London College of Fashion on sustainability coursework. Image credit: Gucci
By Sarah Jones
VENICE, Italy – Sustainability has become a necessity rather than an option for luxury, changing how brands approach all aspects of their businesses.
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","iv":"f04343606e5dd2fbd3c5ff8abb16ba77","s":"d0096a1bb0ea68a8"}
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