Fragrance and personal care
May 25, 2018
Estée Lauder looks to comedy for Google Home skill promotion. Image credit: Estée Lauder.
By Brielle Jaekel
Beauty label Estée Lauder is looking to create a modern image and cater to millennial women with comedy and common problems.
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","iv":"9c7202bb46f5d92eca6d66d6ce648660","s":"55a8871ce8e4d228"}
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