Blog
January 28, 2019
Burberry debuts Robert Tisci's first campaign. Image credit: Burberry
By Staff reports
Luxury brands are retooling traditional event and advertising formats to create more contemporary forms of engagement with consumers.
{"ct":"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","iv":"8e53bd84423d4a9d6b1d114b8fe806be","s":"c4d9daf65c3df5ca"}
Share your thoughts. Click here