Marketing
April 15, 2019
Fendi's new film series is set in Shanghai and Hong Kong. Image credit: Fendi
By Sarah Ramirez
CAPE TOWN, South Africa – As China continues its rise to become the world’s largest luxury market, female empowerment, technology and sustainability are increasingly shaping the nation.
{"ct":"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","iv":"c3a1e118655a5eac4331e793290c4420","s":"92e673ad7510d4be"}
Share your thoughts. Click here