Marketing
October 8, 2019
Louis Vuitton is the first luxury brand to have an esports sponsorship. Image credit: Riot Games
By Staff reports
New York-based agency 5W Public Relations is responding to the rapid growth of esports with the introduction of a dedicated division.
{"ct":"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","iv":"725aee314db404d05561d904f27ad10c","s":"f670717a9da28ec4"}
Share your thoughts. Click here