Radio
October 7, 2011
By Rachel Lamb
Automakers Lexus and Mercedes-Benz are switching up traditional radio marketing by sponsoring stations on Pandora that are designed to push the brands’ models and campaigns.
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","iv":"9ad2db4233024a60ebf33646caa8192d","s":"0c928ddb74003a6d"}
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