Radio
October 7, 2011
By Rachel Lamb
Automakers Lexus and Mercedes-Benz are switching up traditional radio marketing by sponsoring stations on Pandora that are designed to push the brands’ models and campaigns.
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","iv":"a7707424097a2184959425cc13cbce1c","s":"a1db232874320996"}
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