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Does the Tiffany ad campaign on the New York Times app need polishing?

October 20, 2011

 

By Rachel Lamb

Tiffany & Co. had the right idea when marketing on the highly-visited New York Times iPhone application, but the jeweler could have missed the mark by not optimizing the landing pages and therefore possibly missing an opportunity for sales and consumer engagement.

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  5. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
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