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Dec. 5, 2025
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Fragrance and personal care

How can beauty brands leverage an increasingly commercial Weibo?

July 10, 2020

Micro-blogging platform Weibo has added transactional capabilities, thus completing the discovery-to-purchase loop. Image credit: Weibo, Luxury Society Micro-blogging platform Weibo has added transactional capabilities, thus completing the discovery-to-purchase loop. Image credit: Weibo, Luxury Society

 

By Alexander Wei

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MOST POPULAR
  1. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  2. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  3. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  4. Estée Lauder Cos., Jo Malone launch AI scent advisor
  5. France welcomes first Case Loewe location
  6. Luxury Unfiltered: The new codes of luxury for 2025
  7. Miu Miu channels athletic aesthetics across global retail grounds
  8. Off the Cuff: A Q&A with McLaren's Nicolas Brown
  9. Bond Street unseats Via Montenapoleone as world’s most expensive retail destination: report
  10. Jaeger-LeCoultre digs deeper with ‘The Hour Before’ doc series
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