Marketing
October 2, 2020
As the business of luxury shows swift signs of a rebound in China and beyond, luxury brands need to prepare now for the next challenge. Image credit: Prada, Haitong Zheng
{"ct":"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","iv":"48330658466a697f8c7e5a7d1e0050c4","s":"495cdc47a296bb72"}
Share your thoughts. Click here