Marketing
October 2, 2020
As the business of luxury shows swift signs of a rebound in China and beyond, luxury brands need to prepare now for the next challenge. Image credit: Prada, Haitong Zheng
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","iv":"be05dd00039abc8ecf1de1511e244a9b","s":"6bfe6676c8437ecc"}
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