Marketing
October 22, 2020
China is a consumer society of demanding shoppers, and luxury labels need to be flexible, compromising entities if they want to thrive there. Image credit: Haitong Zheng, Balenciaga
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","iv":"8585448da2efd029b843e1cc15a8fb6e","s":"1428c04050d8f7e0"}
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