Research
November 24, 2020
To capitalize on China’s lucrative post-COVID-19 market growth, luxury brands must know the trends that shaped China’s consumers in 2020. Image credit: Fendi
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","iv":"2a9c1f4d4d9073daba260ed14614280a","s":"a82aac0e9d46539e"}
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