Marketing
February 3, 2021
Louis Vuitton men’s SS21 digital campaign. Image credit: Louis Vuitton
By Nora Howe
While platforms such as Instagram and Facebook have been deemed critical channels for brand development, luxury fashion brands should not overlook the effective marketing opportunities presented by networking site LinkedIn.
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aTLo1h\/Ar+o5zHRL3uXlzxi580prBbB+vIsogFm\/xF83AFbR4NN1if+lP\/0\/YSyVYT\/o\/5ZCM\/fuE3yX3Bg+cW2J6+KefzbZazPB6oAQvnfcQdCVuYE0KRUo3YSLAFoeVuHdPq8RIj0tshZGTxJmZfcLoWjFL5w+H5ozI8UBkGuNZZU0QwdVzWrAxg\/7EeKLi1oI4HI1pbWrkjpB77IArkPtiPvxhsvEtbjfE00U1IwD7+DnNvFKk+SKt8uho3pvHcDsWHMmcT3godfM1pA02B7fZbO77O2wwW9cAlPPw0LuFUtJQfIQAw3ailLbvAfwI9KJQvzDPzEyQn5pXBEPRi3MfJwtP8ICcFQLco0NCVyGZtKUtnisjsWnlkjPeuv3AyIrrbZku+EkF7fE9ovAsFzBCZ4D7Bg4eG9756KLTp4dV5kKUlQMPtudvXkPo05OOsPjqzJUh8FX3Qab8PaEVn7tJ4nzXYnDbX+AvYtXqEMlhD7fs3CP1UBnrWX14orR2Zv07fpaHzz9N9gQ6VDsgmExJwJRq\/2AU6hhbDcBbgf34xm1vHptfKZEu7R86stzFmiO\/eQfuv1ngT2AgDcnbLBt\/dl6Nn+35DeiXbBIK+CJ+Ke3aU\/hTO+bQe8B0KOopZfaAKGXQh1bB3XP6oBdrPQ6xfOhthkNEKp9HpU1C\/YCK\/wG1o7H8SN5bOPJywUJ43hPnu6UQW8RyP0ePNItuIMQWXxoCUgGcOvHgXxSY\/LRQI2aYRxOsVX5\/Hwsid8ImMrEp6EHilANLuaIn1z1LeGxsjqrEffbtDlwetWn3Jx912JuDAy24BhKTrLFPfC7k6qZkkFcZ6AHMM96xGqt9grki1flXJ2C5toupENWzq8qfGdse2cwGw4io5jbrK9h67ZN1ozVlh5w2IJtjIkBInr0Yyf4AesXbslujhp6EbiEmLbAIlNkExqVzq8CqNnTOCDff5ZKPKvI8HAntPYoiF722SAVzOb4S8\/jQNZmHJCxCrKN10it09A7F7VH+EULukscD9ms1pFuONWEGn68fc9MXRIxl5lJeOG42RNJAYoYf7CxqcWffmROGlav3iHbUY1WwcvMlOmiCX+XwMxjzUQNZBT0Jge3t4LJgGXaz8Y6U3Y2jDy3Ln2BrbtH436J8QLRp3Cu+NiXXdMhTC6MQ3EHf3mRzgz3YuaeP\/iP8ss4QcUCTMjFQGvxqt22\/UQQRCmaeAsd1ZPi8BJdzOK+8ysDwZg1dke2XDlyCEQ6spL+rfWcG6rR2kKtAQdsFPAz6FDodYBqqDQWov0w3lLGaIMtV73dZ5u34pi6Yaziq74DtfQ+DNwgRz5P0aP6L\/Z33u04uq2CuT\/X3MD2LmWYo6ZuTj8sLwHkpA4Uu1GbBjfZDL0gaRx7ZLXBSZqw0Zag9Gw8yAuQ0rOQbV2F8WshC0YSuTcAp1RmNoDMfxRiDLL9CIv3FyY8Dh5ZeXpe2NTjomF3VV0Bvl+56j3To1k8UdksDnncEX+zyOc4OPuXBiTwq1FkYkvp6fQ+rJgPZGx2uDRF\/NNKDof8JuZs00vrQknoHthWtBmMKerGOvp3jOWEG3cStIMvwAjWMkuvEbz\/llyp6La3794jNcag8dIOdMQ3MAvI9aPcYiFTZv33dcuLeWsf6JkMncpPzkfhjZG0KCMzzpVLGJ6zTsbqBfC3TErv217Gg+TP8mDAVWMFR6sk+LMiZZYUI5fx3flFqBiWxZS5\/Jyb3fwr60vVLqgxRXbibVvtGf3y4mI21n1ldPXCHMlNVtk6eYdWIs9rDK\/lnY4T9dbptnT47m221VDoZxp\/BZBkhQDZTxRJwmhwCdWshkZvXmZJTg+I\/\/DWzoMEeZbqcmHoGmQgpi48Ei9Gb0aERFGmVAc7MnA+Br7KC6CTYCfpvnyL1n6h8lj\/zds0pRktmpVcEvhtGKRKZ0sJd5S6wl31ZZf\/7Y49SLx8rCVAxvKpY4e8EwiJ8C6x9Z8TJ5hG1HbSfBF9pWLa+uRbW7qhPNjjwGT14x1oZDvD80J9k+417NFV6g6lA0oRjKaNx2d4ozZLDRpMd6Scz1TRarbPenffQCkJNwNXu6eXQh\/lDunQDSlIQlRF+6KQiqsqNuQNYvRbO39hzeQ9SVA7gRpie7YBRSvNr\/R1NLwQZRgictq0g8aOF1+caY6RqO78\/dz4EhTb8QnxHGz8J4OSV2K46zOGKlGMK+crKGYZZhUFsMArP8KnCWMrJx22daewAyqhjGmZjToAcSS7aHDT7WbDuUSFPkhR5X\/MIn6KVJQdn\/RkFQ+kgHiCYlee8z2qTLpflGP3qZ\/j5IHaHVnsBwS6XMbFwUximVh4h3Mw1W4IWnVwsFcMb\/LaLwvqW93Y9sdq2DAqq\/mBzPfmloH5sYA52tXDdEHLnlF\/1XcfVIvQf\/2op8sK\/ckfNZmCN2vx0WlAb4oU4KcDbeedG9GBwY7TCP32Vj4zkfWOYmS0diZ1hrj0vc6o2wAy8FLqEjjB6v3SsQpwGKzdcagwrxn7gJpvJPZKJaZW7iB79dRlsJyYMg6f+Q6zaYWaphmJ6ABlobA5wGM02sKB6RkRMt8dBRiGwcqy+ZlNLDjek+m7DtQUEL\/WcnpgxqQiF0o2Kj57Z9Jubo93zwRozkoxlu\/jjVOs6T+wmL7\/m4L\/sM8NXjk+GCtBTCl3eSEN1Ze\/Fc+p2ThtJ2wBIjL1Untn2DerEYwbdgwAWIH+GeDtMwiPNgCf1KxdRoHmxVoa9i1cYvRZAFG2ZD9D72yxC1iFvi1cUNQjsBgioJJhwf8LnS4tiOY4X2V4ZuzAV50pYNbrvNRHNmmQE5lmPzJF1YIm8VfFveclfFrh7+5V1gFYtbifjilouvs+beJdgpx8IogvYxT+SdI3f6O2iY2BcMPYuZVC6XOqc6cAExprWYzuVxCtmQ8xNDc6odNyR0C4fC4IpNAQZh7gnBEvGRZCoxzAGTmf4gwIwJmmatUwJ8+vBtW0fo29GFllJWvKsK3oO0B9PWtutaA7x763PJiGBG89CWHrgvjZoLUien+IgFlWENrGp4HFOpSSpyteKapmvh06tkFA0542Ev6eAsVePiGrRUs8rSBuAA9hycJWzlMjGocwo9p1sOnrFFfa\/pGeBwh\/xPEBDEYEg+K8MST3dJYqWTffEUlliQx\/1y3O98KI\/MvZq+wf7suPBs4ZUKQ3rWsebGXd74vxlx9tHxnhIWSUNRFQecdZ9LYZEKgWnsZJktp4zFQWWiK\/aDIx+HsKNc8dCyXydK7vDKwyNZ9BKxxU3ZsgrvNBPs5j4kBUBL8y3zDLEANtT8jLFLWgplXbUVZPm7uoQ0cIOZXdPvbANw9M2Mncoi9e7wzZt51w5OTXy1HRE73Ns+sce7vBZBshSigvu+NCHd1uD0DqEc2g5WQz7dYLhorZZE9mNkOj3fVmVKBc7yiAIu\/k3i3Y5rH27j0slq1YtSHXb49rcl6M8CTghk+9d8fd5fLZzWLi7NmNCGYpd8rfkGjSWKAI6cwgnYwLtwLkAQpZfbUmR5Fo7HnlBP0b5wCJLS0X9ewNRUNMGjC3J1z+aJEdztGdqnNjs24ZXvj3+6fMaFCbEc423koR8Tzb2VVrW3je+cgZJ81zL78JqJFKWJhnHePiFv+WO+E9dpAEDRnJ4Nyof9u8ivQQkmgGJ4yY1FLmU1PReU0j6SiwmCetJuhYY8QF9GGQJ5e672DpCF4GjTopzf1OpY4ykhiTUpx6W+5TW3KglO6GGMehylRBHcB49e0cRNrcKX2iX61gEbu6WayBmJ3aUgzZYMa+\/CXzbgoURTyubHllhaEcy0noYBGssTzhOW5ns9AaC3JBP3orEuAhLI+yjt9NFJuMy+1lc1r2kf0Cx2+uCxgvbqayqLlD9Czq0xC6uBiw3eFQV\/I0N7I1JyT83tLRGQCxEgR05cRUYTzHYAFunVQqrJ0Wm1PfxC8YyLO4vTWIjubanzqAu6+Vx5ApxLD6LRsOw\/gsZg7fAro+t8YmgByUC7O92v2tdQB\/obeIRVSRAn7eHH4UFzLoyNPJO\/XZWXEcOL\/Zk3MJMrn7OVyT8+qZVq\/wfbPiYyAugo\/jJUwDktx9G2LwR45xqMzWytadWLQhBuyw4pR7gxqF6Cm5KG1QAkwqdQIwnL9vwBDSciJ3b4HTbRN4xqj42Ztas53H3OBucDwFsbjrD8qzYNU7fbUlPcYTxHL0tkJDaxRs0rcLNAvYGlmf4dwoi6az03A426oVPv7P3xqKAmIHzNXkgXAQb2GFbfl\/FZonh6g1EG76D8qzg+YgsMrebxmmWY7m+Qyort9XCKViEw==","iv":"3eb87ad488345f8d88fe4641119e16a1","s":"b7a87c158a433589"}
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