Research
February 8, 2021
The luxury market is entering a new era of conscientious luxury, as opposed to conspicuous luxury that has been the driving force in the luxury market for the last 50 years or more
By Staff reports
This year’s fifth annual State of Luxury report from Luxury Daily, Unity Marketing and The Home Trust International takes a look back at the year that was, but more importantly, looks ahead to what 2021 holds for companies competing in the luxury market.
{"ct":"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","iv":"3477a5b6a35e25b4fcff8281f5f256f4","s":"13e2422d761954ac"}
Share your thoughts. Click here