Fragrance and personal care
April 22, 2021
Carolina Herrera is taking consumers on a virtual skateboarding journey as part of a fragrance launch. Image credit: Carolina Herrera/B-Reel
By Sarah Ramirez
U.S. fashion label Carolina Herrera is celebrating youthful freedom with a digital and interactive campaign for its newest fragrance release.
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gTJleKXSIDJdSrRS0EQ2v\/ZqM6rnNSubmRICP7C4FK1WrCZvwy+o3fpZDPHGtESbxGv0PCCSFSeGOdnK49ixmXAMSNaJVTpSsk0ca2jfvQD5UwBpZnSdZUQUTR7LooRepEO7qfW8VKztQ4KzW9DmT+iufBWPTtdaryrTJ2jhFPh6ZpFdijfz7sPaADAKukX3mxbWcRiMuErIOJx4awXATqs9yYEuWnj0NjHpsvp7bC4NyvFl6CZAMC0J1n2CXegx0JnvuabK9RUi+xADz\/YoWbIujWGJ\/lf4J4N430EUgvIIlT6n4jlCYi8RLtWNE4WYpdBY4AnYt7KPlBkYBlr\/BinZuQ40VvI83zMYOUqESJ\/gbdaQ5G1vCEnZ99pVGmRGD+L7W5pkSJwQwOUl+jC2lYeLOx8iuT55F6059+VfO93iJLkiob\/ei2tDGojWwjg8KE05knm4Cl\/eVywA6CgUexIBlhiQ4laJ+3bSfEsoeX6hq\/SIqesAyjJUzrog+DB70qvWBBUYWnNSuWYdJi+tXs4rIR6XOIctRiY6p5emW0dvSpfXMF8vNHk0m6+61\/xoQcPfOTJify8sc3IXP\/0jbFrQadMBlC66wp8B8LEOL\/TluuSXrdR3db3d3i33iRXE2VLkE4Q8Sufep2jOUlQRDtwo9sLYFxZxdXrF4k7IC34gbJo+JbbV4RpI8aAO0Brwacz0karsNBe9IxLqzBtIOk3Qw1ABM3HphJv\/fdferrn58wz4YbjiHr+Cef80BC4ihNsvGusk1EcOSWn7UklPbgOX2rFuMLZ\/uBR0bjhqf79CMtnA1kYSH\/dJuCFqIifrG1dhJxGMRH187odMvHOrfyTa0Xwz8NZH+RSM4ggb+\/N1jGU3c60Lui6gUm6qpPuae5wwEJll+rb8TMGf3Q29zvAIQXk+qOWY3fK5I0S5fnsa1ovZlThC6TjMTaqAHzHlZJIxs2Jnz5aFRUD\/Ol\/Vb1QTyHpMC\/igOEy5NvWVsGk9HFQ1dYzyYeUou8iusJH8Sli2G9A1a6hQL17KjEhcQXsFK2EdzqVFJZQUVuGL87faNedudKMTwxs7XVkd4L32nktMS85MtNaaI63gM1WSYXjLATBYYs2eO4Li7WxL4UUqJVwWbosSs8pS4kUZi6juyXd2ts6sJe6h7zaD5AldmlEbQGQsbMUEvsvJL5e7kWZUDBd1Yq758PqgwGVIpRyGiMBqqvaYYsfMr6tIt4eD3nvobzHO+4zasuC0N7yoP1+3zaHOGCwsxIXe38XcLsC1yxYQ8lzxu3tJakkSxQu1bHc6O5vxjvc9u2OHngpkAexnXhsb8Gvul01EkKIfMXZaVIS1tqHQaPDCEDRXrEWdzslhJbk+87OOqIF38sZavO70Dtm76sUxP+LtZY1Oeu3bZlqhee99EiIYkd+Lurm74CIhzeg\/Dcs2RQe1pFeWA6RXJiOA2QkRR9PsZI1X5bGHarSeDIJfpTddw+LG6RP2K3NCUjymBuk483tSJa1C6l3xW047XS7yAyrWwXeXwuDuEVzl0QIHId1c\/VVnQ8FZi+\/\/2UUSCLPcoJpx0D2rvLz0QLc\/WPskUE7FynlYMK7aHm+OlHJ6+BS\/mwb8C50xR+rUwX\/btCE1OIu2Fj3jlaa9SL34AMEVj0ZYLqnbBeQeuMIHkYGLkHOj4IR+HU5hapVtsB+qqR2KX7cRtFC8bQYWVMkyzKrURunIYm1bBvejV\/eiQ9D6XZVVhl3WXlGyqZR2+dsz3OzKTusDwk15ROFAGM\/Pm\/aD3PE1ijBtyODXr8wujMYkOOdOSQeqUL90QNn\/PyPaCu63itxW8VIHu+JcBebfoQmCCdXfKY2W5FLlVtuMuhzrr5CK1N2wC54GFgyMp7BEs6rmySBUKGqP2Fhg\/ea0iwv493QJuld7HRmt22pci8T7H+atHV01WYGdqJyTHFcA1KB46Oo0SP\/1VhwsZ01pNRxXzKj8tJMgpBT+9gR8JvCpG9DzHxBzXl\/HYQ5w\/eK8lKzF43I8bjl5v0R\/YUoT36waSCHAMwykbntcZ5JTni4bQMwr0l5BI\/TDFNifm+x8BiGf2Nho4WWmj2gJ251nv6M8p5NHDB\/Kg8WJqmigOv\/shDK7tSf6fSyFIWOYPMJC7Bk2liV3JP+edCI7XC0MpBpbkV54ho8RuXzx50daeTsgNFlTIr+9POjjVPFl2LpKE8LKyBtYnKisPpjJ0JGubnv5sov3NiM5\/fYCxSP4egXqykA6rH28MYL+mrYcC8qgfBBLEXGwWY0kWnI7aJSGoauIUNCtqByEg2IRas+cCGqparsynGWWZAiUkZWd+w9GSpFkptHGXFUKwREoNbdd3oylnMZHMy+Mx797gDvtACUiWM+AEhFsw\/umefMM8tocelkWnzIr12eHEXztCJzQz\/s19iL18gnaH66i4BZ\/TLI08vAzGhwH4oeg7nbldKdyquu6RjwvdIQAMrblEPA8zHhYw1D+nM+oHGT9f5OduCj3F0EFmH+sn7T\/BOrjCaurE7z5I1jeryCkaDVKtIG6Ng6Fq9EikQFobN+6EsnEqXn+C\/L4g67FwIsJLZtA8zDNxXoYFzHxb0r09BiDFyG23IivJuL3jkO\/wH9rj0K7n4\/4+qw4j5czh\/+2GTKn5DS3qb\/d62oNTTpth4yQnY8FhMnp26rMJfpmdXJkn5Maf5r\/ih2zlbMVwmroIU8syXeh5nNeppr65H3TSOav4cw9Iga1K9I8JOhyavHdCpKw74LF13hPHX01CaSfBfAXTktnlMaU0zh3V0ASdL\/7qOWkwOUGScHOaU7B9uos2OZKsif\/0fdPRmmxhkH7BtyHvK\/Bd28xtFWnpl5nuNXqq5tI2X1gndcM4p2GZLHSJo6GbrC\/coslatbl6A7ko8zyuCUEGo7xA8jS2gbfxjgU1zbs\/WdQGZnmedxw1cCqfOgN\/6JipiZ9\/90g0tX\/\/r3HIH6mvC0NI5Wf\/5EZepIfospq4OT5D5bbBHJkLNSvYNAE0zvdoQH1BbGpvxoGs6D7s9I58oIl6vVORSb5+AusRrR\/MX50ZL426ii+f7AfzltmOnca49OfYxD6GrISEIqxFNOOUT4OAcJjW9yaN8yB7RkU9mzeLM0kOW8RXbnW4kaEeC3gvB694tQLUXirgYA+APuwnWynkcxWB16448f5K6AfupIUwctKxvtviEB25tLlLrr9VDquVZVHFFFh7f6gsFDiGcVOvjeJjcGVXv74zLIn+P1bokeoYBwb29JMa2\/PtuOiCMICVwEdYF+\/PBbgmrMgjKO3HwpG0n4s3twS2shsnsVIhOyvpQVQgPI92b4FREmDqgpJpvBoaIfZ\/MkX35UbnzHn5yzdQufm50Uot1ACN1ghpRGPRkV\/eaZo9oWEF3inSsDg9Bl++NwWOwNuzQ6iFFblcI7r6wpVCABH1FvtCdZC1fsIyLjzNeDyTEfXtJUE3pnIp6N3gqmwKIxcIp6AJxrTlkWz+2frpt7fZaOLlEgN\/TVlWS292x+xqvrwFEKbJxhNB91+vKyCZzYXTpA3m1sz2CS53qCTq\/KpzGxcO++Qw9qLBsEKpfJ1JUzPl8PmAdi54AXkU8gCmP5jRgmndZt60mQ9tVQigrJG2fCxTlWaMEVUF\/g3kFUqLI7kzkRfi480wO3gDnlQm3MF7BoMh7U\/XNhod9yLlY1TkJdtQzWGk0W6SBpQa7c3XcyHnLxVG8MfhJbvaEuPgwLMQqVG2dz68e\/\/LCR+9MaqZjc87Q7\/Ro4NgPC1NvzPS4RkrUf6T5Z4jrAW1PByF2lplZLf\/u9oMAE6Y8jM267VjvTwfYkInL4sJAzJQy7NIrx0KmrZkXyaGAzLvYoaknIRLee+VWfY0u04nLze7Hpn+W+GdC15N1h9hcCoGhbBMmlyFF00Ajv\/xNDI+kI5C+uVTtUdDlzyZpUaz+ln+RCNvGYuF5F79gkugA1tuul03sJIN1XXMsBTZoGkCycL+K8neLI5wt5FpCWBefWB0GUy2XpSAPm53H2M0uxDV2Bkb0u2Gdzl5IFG6+Dop5cSY6AzvSet4UwbXOx4HACFFIcj\/J8w3EQgutbb9l0IWVfZ5OmJXOLwnqKrIzuUNnhbU4QLmMfrXWHDh380SStTGm7RPXWhzzGKq3JA8TE6r6Nkc05PHZW82HMsNf37OhLMhLPnDPVjU86RpTEQJNqHE5mja0NtECLtXjIGgFxej+qVYMZk8F+qQ05sDvPKeCh7LC\/VVFBL0BQLCFij6RY706hXeQt4BtCT6bC9I+4FX7VpC76WYQOVymL1NAW8PbRAsOCh6bkk6WiXsuXJCvs9zfPfv5U16AA8q6rknf8lT4Igpsz1t\/wMBPiPtXJljKlIIW\/cGJSTLZp5wP\/DopGLepK8JCYs18yi0ARDqpmavUB+4YKufPd2NrbJlF9Cjsbw3+ZLH78hAb1fcMlAVckGsxoq7DK\/S\/u29K01zUTa1EP\/5PVeW0BzmyrQIL1mtgBa2SSwV2zHCkWDeK4xeoz6cn5JL0UkwnMQe5o3znfeve94jl\/yAUFXAUJ4qoSizU8ITkPG2YmwzWcX5kFuQqprSzG+T8sCk6m6n4Xi3xkEW2XT4z6xm2W3\/FH+dRB94WsaZFCRb7zf7JX\/\/P8oZkckTlQfnOxqPkenhAzAx8Npa8K9w3JqVdKkUUe18LgEJEyk60J37gF0jzK4JEAg7nvPpaaAGIZs4XH\/j9kVHvS3Py3OIDALdSXMWLdCUXwrMWpphs0RQqsNAooFusPCSvZLULOVFxrxWCS2as7huIawxb+0z1CWd8Pw1sgqvaPEK1vLIIYmgAM422tpNjs\/LzUvcAR6RJct07XZ6weH3nsEdS0PzNARLLTfdwqlbMgewCiRfh4\/1ExjMdyQ4+MEmV8p7Qv9MFNq1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