Marketing
July 20, 2021
“The Veuve Clicquot Tales” centers on the life of Madame Clicquot. Image credit: LVMH
By Katie Tamola
When it comes to reaching affluent consumers in 2021, many luxury brands have recognized the benefits of audio.
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","iv":"438af1106b3ff80d884421fb9f5298d6","s":"04b089e9457f54d6"}
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