Marketing
July 20, 2021
“The Veuve Clicquot Tales” centers on the life of Madame Clicquot. Image credit: LVMH
By Katie Tamola
When it comes to reaching affluent consumers in 2021, many luxury brands have recognized the benefits of audio.
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","iv":"46f60efef8385c1bf205d632977f0eca","s":"c06d0a1c60947a3a"}
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