Marketing
December 17, 2021
The female economy is booming in China, and most of its growth over the next decade will be driven by Alpha female consumers. Image credit: Victoria's Secret
{"ct":"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","iv":"ae199d980dfe94c1344827a856251916","s":"5490548dca675c0b"}
Share your thoughts. Click here