Marketing
January 4, 2022
Ninety percent of consumers want to receive texts from their favorite brands. Image credit: Afterpay
By Katie Tamola
There is a gold mine marketing opportunity available for brands and retailers, and the source is in many consumers’ pockets: smartphones.
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","iv":"397dd8e8565b9f5e6c6fdf6bf60033c7","s":"d4d6295a9e93d560"}
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