Marketing
January 4, 2022
Ninety percent of consumers want to receive texts from their favorite brands. Image credit: Afterpay
By Katie Tamola
There is a gold mine marketing opportunity available for brands and retailers, and the source is in many consumers’ pockets: smartphones.
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","iv":"9f960f67445f352fd79ce6f441c6aff5","s":"5934ffc394fd725b"}
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