Luxury Daily
The authority in luxury news.
Feb. 8, 2026
  1. Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
  2. Aston Martin loops Breitling in as global watch partner
  3. Qatar Airways, Art Basel kick off partnership in Doha
  4. Ralph Lauren turns to TV to spotlight Olympic fashion
  5. David Yurman selects finalists for inaugural $50K design grant
  6. The rising risk of ‘superfakes’ and strategies to protect luxury brands
  7. Secondhand watch market stabilizes in 2025: Chrono24
  8. Lamborghini deploys brand showroom in Egypt
  9. Versace hires Pieter Mulier as chief creative officer
  10. Italy’s Pratesi seeks return to old splendor as linens purveyor to the affluent
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What luxury brands need to know to succeed in the new metaverse

January 18, 2022

The metaverse is screentime on steroids, and luxury brands will soon have to engage with customers there. But how? Image credit: Balenciaga The metaverse is screentime on steroids, and luxury brands will soon have to engage with customers there. But how? Image credit: Balenciaga

 

By Daniel Langer

When Facebook, the world’s largest social network, rebranded its parent company as Meta Platforms, it was a clear signal to the market: We are moving from the “flat” Internet era, where consumers interact with each other in front of two-dimensional screens to a new, more immersive and virtual dimension.

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  1. Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
  2. Aston Martin loops Breitling in as global watch partner
  3. Qatar Airways, Art Basel kick off partnership in Doha
  4. Ralph Lauren turns to TV to spotlight Olympic fashion
  5. David Yurman selects finalists for inaugural $50K design grant
  6. The rising risk of ‘superfakes’ and strategies to protect luxury brands
  7. Secondhand watch market stabilizes in 2025: Chrono24
  8. Lamborghini deploys brand showroom in Egypt
  9. Versace hires Pieter Mulier as chief creative officer
  10. Italy’s Pratesi seeks return to old splendor as linens purveyor to the affluent
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