Automotive
February 28, 2022
Virtual influencer Imma.gram with her Taycan. Image credit: Porsche
By Sarah Ramirez
German automaker Porsche is expanding its digital expertise, joining fashion labels and retailers in leveraging virtual influencers to engage tech-savvy consumers.
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","iv":"cc3a650f8fbe5f0b50931cffd738f993","s":"2134a5ee2c4f1717"}
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