Automotive
February 28, 2022
Virtual influencer Imma.gram with her Taycan. Image credit: Porsche
By Sarah Ramirez
German automaker Porsche is expanding its digital expertise, joining fashion labels and retailers in leveraging virtual influencers to engage tech-savvy consumers.
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","iv":"c55c285795e8dc5da98e514a3a5081e8","s":"e096a26dbca32362"}
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