Marketing
January 10, 2023
Hotel experiences, even in the high-end space, often resemble each other. Hospitality audits reveal how luxury is driven by soft skills and human value. Image credit: Sofitel Moorea
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","iv":"4db869043b03763c4e22d09d03ef1332","s":"22ec9e1cfb01a1c1"}
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