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Dec. 22, 2025
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Commerce

Tag Heuer casts Chinese actor Liu Haoran in brand ambassador role

January 5, 2024

The performer has a massive presence in his home country. Image credit: Tag Heuer The performer has a massive presence in his home country, sporting nearly 32 million fans on Chinese social media site Weibo. Image credit: Tag Heuer

 

By Luxury Daily News Service

Swiss watchmaker Tag Heuer is naming a new celebrity representative.

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  1. Louis Vuitton introduces Visionary Journeys Seoul
  2. Savannah College of Art and Design debuts SCAD LUXE research center
  3. Kering to acquire jewelry manufacturer Raselli Franco Group
  4. Ennismore picks Bangkok site for first-in-region SLS Residences
  5. Exclusive Resorts purchases Inspirato for $59M
  6. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  7. Dolce & Gabbana debuts Devotion fragrance film
  8. Nordstrom ignites gifting spirit with ‘Oh, What Fun!’
  9. Longines announces latest Ambassador of Elegance
  10. Dolce & Gabbana introduces advent calendar this season
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